Brand Packaging 101: How to Use Product Packaging to Increase Brand Awareness

Brand Packaging 101: How to Use Product Packaging to Increase Brand Awareness

Product packaging tells consumers about who you are, what the product is and how you strengthen your brand identity. It speaks not only about the product, but also its worth and origins. Consider it an ad on the shelf and your last chance to convert potential customers into customers. What is Brand Packaging? The design…